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MaineHealth Findhelp (formerly Aunt Bertha), is an online directory of free or reduced-cost services like medical care, food, housing and more.

Health Insurance Marketplace

What is the Health Insurance Marketplace?

The Health Insurance Marketplace is a place where people shop for affordable health insurance. Maine uses CoverME.gov and New Hampshire uses HealthCare.gov. Typically, 85% of people receive financial assistance to make the plans more affordable.

When can I sign up for health insurance?

Open Enrollment is November 1 to January 15 each year. You may be eligible for a Special Enrollment Period during the rest of the year if you have had a qualifying life event (losing health insurance, moving, getting married, having a baby, or adopting a child).

Can I get help signing up for health insurance?

Yes! We have Certified Assisters who will meet with you in-person, review your options, and help you apply & enroll. Please call with questions or to set up an appointment with one of our Assisters.

Can I enroll on my own?

Yes -- here’s how to apply and enroll on your own:

If you live in Maine:

1. Visit CoverME.gov. The “window shopping” tool allows you to quickly determine if you are eligible for financial assistance and review plans before applying.
2. Call the Consumer Assistance Center at 1-866-636-0355.

If you live in New Hampshire:

3. Visit HealthCare.gov. The estimator tool allows you to quickly determine if you are eligible for financial assistance and review plans before applying.
4. Call the Health Insurance Marketplace at 800-318-2596 (24 hours a day/7 days a week).

Compare Plans

To get a head start on choosing coverage for next year, you can preview plans and prices now through the CoverME.gov Plan Compare tool. Plan Compare also allows you to see an estimate of the financial assistance you may qualify for, just by answering a few basic questions.

Latest News

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The Leapfrog Group Names MMC, SMHC As 2022 Top Teaching Hospitals
Maine Medical Center (MMC) and Southern Maine Health Care (SMHC) each have been named a 2022 Top Teaching Hospital by The Leapfrog Group. This national award is widely acknowledged as one of the most competitive awards American hospitals can receive for health care quality and safety. The news also comes just weeks after Money.com, in partnership with Leapfrog, named both hospitals to its list of Best Hospitals in America for Billing Ethics.
Maine Behavioral Healthcare’s World Class Autism Center Goes Green
An array of shiny new solar panels now grace the roof of the 28,000 square-foot facility that opened in August 2021. Since their installation, the solar panels have reduced energy costs for the facility by approximately 30%. The panels have also reduced 13,329+ pounds of CO2 emission, which is equivalent to planting more than 100 trees, and those numbers are rising every day.
Buy a Christmas Tree, Benefit The Barbara Bush Children’s Hospital
The restaurant in Portland’s West End is selling a limited number of locally-sourced trees with 100 percent of proceeds benefiting The Barbara Bush Children’s Hospital.
SMHC Names Caregiver of the Year
Cheryl Dedian has been named Southern Maine Health Care’s 2022 Caregiver of the Year. Dedian is a Respiratory Therapist at the Biddeford Medical Center.